Our Story
Real food,
priced honestly.
Delimore is Egypt's premium artisan deli — built for people who read labels, eat with intention, and refuse to settle for less than what they actually deserve.
01
Who we are
No gap between the
front of the pack
and the back.
We make 100% natural cold cuts, smoked meats, hotdogs and protein-forward deli products with no shortcuts and no hidden ingredients — nothing on the front that the back doesn't confirm.
Real food, priced honestly, available in the supermarket you already visit every week. The kind of brand you hand to your children without a second thought — because you have already read the label, and everything on it makes sense.
02 — Brand Promise
The EverydayYou Deserve
For too long, food that was truly fine — truly clean, truly honest — was never just on the shelf. Delimore puts it where it belongs: on our tables, every single day. We don't choose between fine and accessible, between clean and convenient, between craft and everyday. We deliver all of it, on every shelf, for every table.
03 — Why we are different
Most deli meat
is not what it
appears to be.
Soy protein extenders. Chemical fillers. Artificial colours. Preservative codes that require a chemistry degree to decode. We built Delimore because we were done accepting that as the standard.
Every product we make is 100% pure meat — real, named cuts. Nothing extended, nothing substituted. Short ingredient lists that any home cook would recognise without hesitation.
- ✕ No soy, no fillers, no artificial colours
- ✓ Slow-smoked with natural wood
- ✓ Uniodized sea salt for brining, Himalayan salt for seasoning
- ✓ Gluten-free or gluten-friendly across the range
And then we went
one step further.
Our products can technically last three months on the shelf. Most brands would take that and run — lower cost, longer distribution window, easier logistics. We did not. We set our shelf life at 45 days.
At three months the product is still safe, still within spec — but it is not at its freshest. And our customers deserve their freshest. So we absorb the higher cost, tighten the window, and put the best version of every product in your hands, every single time.
That is not a marketing line. That is just the decision we made.
04 — Our audience
The everyday
label reader
More people than ever turn the pack over. They check the ingredients. They look for real protein. They want food that tastes good without unnecessary additives.
Choosing better food for their families, without needing to decode a label first.
Looking for an easy, high-protein lunch that doesn't come with a compromise.
Hitting protein goals with real, named cuts of meat — not extended protein.
Anyone who simply wants cleaner, more natural food on an ordinary Tuesday.
What they all have in common is simple: they believe good food shouldn't require compromise.
Delimore was made for anyone who has ever turned a product over, read what was in it — and put it back.